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| Recent
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2008
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2007
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2006
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2005
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2004
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| Oct 30, 2008 |
IPG Emerging Media Lab blog
DOOH Networks Predict Presidential Winner
For the last couple of weeks I have had so much fun with a new game on our Ecast jukebox. The short, jib-jab style, whack-a-mole microsite, White House Wallop (play demo) was created by Ecast Network’s creative team to entice bar and restaurant patrons to engage with the interactive touch-screens. More |
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| Oct 16, 2008 |
wirespring.com
5 Things That Ghostbusters Can Teach Us About Marketing
…some bar owners are now asking specifically for "Ecast" interactive jukeboxes while big retailers like Walgreens have been clamoring to install "Redbox" DVD rental kiosks. Even if these companies weren't the first to offer that product, they were the first to build a recognized brand that became synonymous with it.
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| Oct 15, 2008 |
MediaPost's Digital Outsider
The Inside Line on Digital Out-of-Home Media
Ecast IQ, features a 40-inch flat-panel HD touchscreen that offers users Internet functionality, mobile texting, and photo uploads, among other things. Marketers can reach consumers as they engage with on-demand video and games, and interactive advertising can be coordinated with e-commerce, making the display a point of sale. |
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| Sept 15, 2008 |
wirespring.com
Ecast Upgrades Digital Signage Network
With this announcement, Ecast has essentially stated that they will have one of the largest and most technically advanced digital signage networks anywhere in the country -- soon… The Ecast network has also proven to be a valuable research tool for those wondering how social media might work in out-of-home environments.
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| Sept 15, 2008 |
dailydooh.com
The Juke Box Goes Modern
Ecast EQ offers marketers and record companies more ways to connect with their target audience and promote brands, artists and events. More |
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| Sept 11, 2008 |
Digital Signage Universe
The Next Generation of In-Venue Entertainment Launches with Ecast EQ
Interactive out-of-home pioneer changes how today’s consumers engage with in-venue entertainment. More |
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| Sept 8, 2008 |
DM News
Measuring Up
Car insurance powerhouse Geico is always looking to reach the “single and love to mingle” crowd, particularly in the competitive New York City metropolitan area. More |
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| Aug 15, 2008 |
dailydooh.com
Expose Yourself
We love this, absolutely love it. You wouldn’t believe how many times we have recommended to music providers that they should do this sort of thing, as my business partner and tech-guru Jorge said when we showed it to him “You mean exposing information about your operations, for free, without a prior requirement from a customer?” More |
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| Aug 11, 2008 |
DM News
Creative Campaigns from Jameson Irish Whiskey, Message Labs and Paltalk
Ecast also allows marketers to gather information for their future efforts. For example, Jameson learned that in Houston, bargoers prefer to drink their Irish whiskey with cola; in New York, they want it on the rocks. More |
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| July 23, 2008 |
WireSpring.com/Signage Wire blog
Geico Rocks Ecast Network with Caveman Promotion
“Ecast continues to have success getting big companies to try out new marketing programs on their massive network of digital jukeboxes in bars, nightclubs and restaurants. They offer advertisers a unique platform that has proven itself within the challenging yet lucrative 21-34 demographic. Considering the mind share that the Geico Cavemen already have, and their popularity among the younger audience, extending that campaign onto Ecast's platform seems a natural fit.” |
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| July 15, 2008 |
DM News
VH1 campaign puts mobile spin on classic
VH1 is hoping to attract music fans with a new interactive campaign, running in bars across the country, that uses a broadband-enabled, jukebox-like digital device called Ecast. The Viacom property has teamed up for the third time with Ecast, a broadband media network, to promote its upcoming VH1 Rock Honors: The Who. More |
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| June 17, 2008 |
Singersroom.com
Usher Really Does Make ‘Love in the Club’
According to Ecast Bar Pulse, which ranks plays of new music on the Ecast broadband media network located at over 10,000 bars and nightclubs across the country Usher's "Love In This Club" feat. Young Jeezy, "Moving Mountains" and "Love In This Club Part II" featuring Beyonce and Lil Wayne are all featured in it's top 10 songs for the month. More |
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| June 17, 2008 |
The Deal
Ecast now using Akamai’s service
Ecast Inc. on Tuesday announced a partnership with multimedia content distributor Akamai Technologies Inc. in a deal to help the touchscreen jukebox maker accommodate traffic spikes on its network.
The two companies have been working together for nearly a year, an Ecast spokesman said. Ecast said Akamai's service allowed it to withstand its highest-ever user demand on the Friday before last Christmas. |
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| June 15, 2008 |
Idolator.com
This Just In: American’s Enjoy Listening to Lil Wayne While Possibly Getting Inebriated
We love charts here at Idolator, but sometimes they can be so elitist. Who cares what critics think, or what the program directors of America feel like shoving down peoples' throats? We want to know: What are the people demanding to hear? What songs inspire people to vote with their wallets, making them insert a dollar into a machine with one hand while holding a longneck in the other? More |
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| June 4, 2008 |
Stereogum.com
Touch Me I’m Going to Stream (In an Internet Jukebox) if You Don’t Mind
You've likely been prematurely evaluating Evil Urges
for weeks now, but give credit to MMJ for exploring
another mode of experimentation with pre-release album
hyping: the internet jukebox preview system.
Wired's got a piece detailing how MMJ are helping
open this bold new frontier in peddling wares
to a captive and wasted audience. More |
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Henry P. Feintuch,
Managing Partner, KCSA Worldwide
hfeintuch@kcsa.com -
(212) 896 1212
Suzanne Maineri, Sr. Manager, Marketing Communications,
Ecast Network
smaineri@ecastnetwork.com -
(415) 277 3533
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